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SERVICES

Learn more about the services offered by "Jelena Popović Architect" studio.

Projektovanje - ikonica

Architectural Design

Dizajn enterijera - ikonica

Interior Design

Autorski nadzor - ikonica

Author’s Supervision

Stručno savjetovanje - ikonica

Professional Consulting

Urbani dizajn - ikonica

Urban Design & Landscape

SERVICES

Saznajte više o uslugama koje naš studio nudi.

Projektovanje - ikonica

Architectural Design

Dizajn enterijera - ikonica

Interior Design

Autorski nadzor - ikonica

Author’s Supervision

Stručno savjetovanje - ikonica

Professional Consulting

Urbani dizajn - ikonica

Urban Design & Landscape

Architectural Design

What does architectural design include?

Design is a crucial phase in the realization of every construction or technical structure. It includes planning, dimensioning, and preparing the necessary documentation for the execution of works. The design process is typically divided into three basic levels: conceptual design, main design and execution design, each with its own purpose and specifics.

1. conceptual design

The conceptual design represents the initial phase of the project, in which the basic concepts and parameters of the future building are defined. The goal is to present the vision and general idea of the project without detailed technical solutions. Within the conceptual design, the following are usually considered:

Location and urban planning conditions
Basic functional and spatial organization
Aesthetic and architectural concept
Key technical and economic indicators

The conceptual design serves as a basis for obtaining approval from the investor and relevant authorities, and it may be subject to public discussion.

2. MAIN DESIGN

The main design project is a detailed elaboration of the conceptual solution, encompassing all technical, structural, and functional aspects of construction. In this phase, complete documentation required for obtaining a building permit is prepared. The main design project includes:

Architectural and structural drawings
Load-bearing structure calculations
Installation designs (plumbing, sewage, electrical installations, heating, ventilation, etc.)
Technical specifications of materials and construction works
Construction cost estimate

After the main design project is approved, the preparatory phase of construction can begin.

3. Execution design

The construction design project represents the most detailed phase of the design process, intended for direct application on the construction site. It contains precise instructions for contractors to ensure accurate execution according to the project documentation. The construction design project includes:

Detailed working drawings with dimensions and connections
Specification of all materials and construction technologies
Construction site organization plan and work schedule
Instructions for assembling and executing critical elements

The construction design must be fully aligned with the main design project and serves as an essential foundation for the high-quality execution of construction works.

Interior Design

What does interior design include?

Interior design represents the art and science of shaping interior spaces to be functional, aesthetically appealing, and aligned with the user's needs. The process of creating interiors encompasses multiple phases, from the initial idea to the final realization. Depending on the scope and complexity of the project, it may involve a conceptual design, an execution design, or a comprehensive solution known as "turnkey."

1. conceptual design

The conceptual interior design project is the initial phase in which the vision and concept of the interior are defined. The goal is to present the general stylistic orientation, layout of functional zones, and basic materials. The conceptual project typically includes:

Floor plan layout
Conceptual sketches and 3D visualizations – showing furniture arrangement, colors, and textures
Mood board – a combination of materials, colors, and inspirations that define the style
Functional space analysis – defining zones (living room, kitchen, bedroom, etc.)
Preliminary selection of furniture and decorations

This project serves as the foundation for further development and agreement with the investor.

2. Execution design

The construction design project is detailed documentation containing all the technical specifications necessary for interior execution. It includes:

Technical drawings (floor plans, wall elevations, furniture and built-in element details)
Material specifications (flooring, wall coverings, lighting, hardware)
Lighting and installation plans (electrical, plumbing, heating)
Instructions for work execution (installation, assembly, and finishing procedures)
Photorealistic 3D renderings of the space
Offers for all elements required to complete the interior

The construction design project ensures precise implementation of the design without errors or unforeseen changes.

3. TURNKEY

“Turnkey” is the most comprehensive interior design service, where the client receives a finished, fully equipped, and functional space. This approach includes:

Complete execution from concept to final decoration
Coordination of all contractors (craftsmen, carpenters, electricians, plumbers)
Procurement and installation of furniture, textiles, and decorations
Quality control and supervision of the work execution

This model is ideal for those who want a ready-made solution without stress or the need to manage multiple contractors.

Author’s Supervision

Author supervision entails professional monitoring of the realization of an architectural or interior design project with the aim of preserving the consistency of the original idea and execution quality. As part of this service, I oversee the construction process, coordinate details, and provide guidance to ensure the space is executed in accordance with the project and aesthetic standards.

Professional Consulting

During one-hour sessions, I offer verbal consultations about your interior, whether it involves planning a new layout or redesigning an existing space. I analyze the current state and provide suggestions and ideas to enhance both the functionality and aesthetics of the space.

Urban design and landscape

What are urban design and landscape architecture?

Urban design deals with shaping functional and aesthetically appealing urban spaces through the organization of buildings, streets, and public areas, while landscape architecture focuses on designing open spaces by integrating natural elements, plant communities, and recreational zones to enhance the quality of the living environment.

URBAN DESIGN

Urban design focuses on shaping city spaces, streets, squares, and the overall urban structure. Its role is to connect architectural buildings with public spaces, creating harmony between structures and their surroundings.

Key elements of urban design:

Planning pedestrian zones and bicycle paths – promotes sustainable mobility
Design of urban furniture (benches, lighting, trash bins) – adds style and functionality
Organization of green spaces and parks – improves the microclimate
Interventions in existing urban structures – revitalization of neglected areas

LANDSCAPE ARCHITECTURE

Landscape architecture focuses on shaping open spaces — from parks and yards to recreational areas and protected natural sites. The main goal is to create ecologically sustainable and visually appealing landscapes.

Basic components of landscape architecture:

Green areas (lawns, shrubs, trees) – regulate climate and reduce pollution
Water features (fountains, ponds, streams) – contribute to the atmosphere and biodiversity.
Paths and promenades – enable movement and relaxation
Lighting and small architectural elements – ensure safety and aesthetics

Phone number

+387 66 002 117

Email

jelena.popovic.architect@gmail.com